Google Ads & Meta Ads Management
Performance-driven Google Ads and Meta Ads campaigns engineered to generate leads and sales outside China, with weekly optimization and transparent reporting.
Paid Ads Put You in Front of Customers Today
SEO and social media take time to grow. Paid campaigns let you reach the right international audience from the moment they go live, as long as they're managed properly. Three things make the difference.
The right audience, not just more clicks
Good campaigns are built around who your customers are and where they are, so your budget goes to people who can actually buy from you.
Weekly optimisation, not set-and-forget
Ads that run without attention waste money. We review performance every week and move budget to what's working.
Every lead measured
Without proper tracking, you can't know which ads bring customers. We make sure every enquiry and sale is measured.
Everything Your Campaigns Need to Perform
Google Search, Display & Shopping AdsCampaigns that reach people searching for what you offer, browsing related sites or shopping for products like yours.
Meta Ads (Facebook & Instagram)Campaigns that put your brand in front of new audiences based on their interests, location and behaviour.
Weekly optimization, not set-and-forgetBudgets, bids, audiences and ads reviewed every week to improve results.
Landing page & conversion tracking setupPages built to convert, and conversion tracking set up so every lead is measured.
A/B testing for ad creative & targetingDifferent ads and audiences tested against each other, so decisions are based on data.
Transparent monthly spend & results reportingA clear monthly report on what was spent, what it achieved and what comes next.
Paid Campaigns for Brands Selling Internationally
We run campaigns for international companies based in Shanghai that want to reach expats and foreign clients, and for brands in China that want to generate leads and sales in Western markets.
Ads work best with strong foundations: a website that converts, active social media that builds trust, and SEO that keeps bringing traffic when the campaigns pause.
From Strategy to Measurable Results
Discovery
We learn your goals, budget and the audience you need to reach abroad.
Strategy
A platform and targeting plan built around where your customers actually are.
Launch & Optimize
Campaigns go live and get optimized weekly — never set-and-forget.
Reporting
Transparent monthly reporting on spend, leads and results.
Paid Ads Questions, Answered
How much does ads management cost?
Every project is different, so we don't work with fixed packages. Our management fee is separate from your advertising budget and depends on the platforms, the number of campaigns and the markets you target. After a free strategy call, we send you a tailored proposal.
Who pays the advertising budget?
You pay your advertising budget directly to Google and Meta from your own ad accounts. That way you have full control over your spend, and the accounts and their data always belong to you.
What budget do I need to start?
It depends on your market, your industry and your goals. In our proposal we recommend a realistic budget to get measurable results: not so low that there's no data to optimise, and not higher than you need.
How soon will I see results?
Ads give you visibility from day one, but the first weeks are about testing and learning what works. Results improve as we optimise your campaigns with real data.
Google Ads or Meta Ads: which is better for my business?
It depends. Google Ads reaches people who are already searching for what you offer, while Meta Ads (Facebook and Instagram) creates demand by showing your brand to audiences with related interests. We recommend the right mix for your business on the first call.
Do you run ads on Baidu, WeChat or Douyin?
No. Our specialisation is Google and Meta for international audiences. If advertising in China is your priority, we'll tell you so on the first call.
Ready to Launch Your First Campaign?
Tell us about your brand and your target market abroad — we'll show you exactly how we can help.
Book a Free Strategy Call